And this is why you should know about it
Because these strategies help the brand do it
They did this and the results are insane
What they did will blow your mind
REI did a crazy thing but results... WOAH
And the results aren't we usually expect
Check out this complete guide + tools
And the results boosted Cola's Market Shares
+ they own 24% market share in UK coffee shops
And here are strategies for you to avoid it
It makes around $1.77 billion annually
All credit goes to its UGC strategy